Resources - 2012 January 27

ASTRAL'S DIGITAL MONITOR

JANUARY 2012: SMS'ING WITH THE JOCKS

According to the Canadian Wireless Telecommunications Association (CWTA), the number of wireless subscribers has increased by 39% since 2006; however the number of text messages sent has grown by a remarkable 1,400% over that same period. The January 2012 edition of Astral's Digital Monitor profiles the 'TXT-ERS' and further explores the en-masse adoption of texting as a communication tool. ASTRAL can help advertisers leverage the existing relationship established through SMS technology and ad fun and interactivity to any campaign - please contact us for more details.

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Tags : Astral's Digital Monitor