Bell Media Radio Plus
Bell Media Radio Plus
Feature - 2009 December 26

ASTRAL MEDIA LAUNCHES boom 97.3

THE SOUNDTRACK OF TORONTO

A new RADIO format on 97.3FM in Toronto; the station formerly known as 97.3 EZ Rock (CJEZ-FM) is now branded boom 97.3 Toronto's Greatest Hits (CHBM-FM). Designed with the EZ Rock listener base in mind, the playlist is built on the amazing music history that is part of life in Toronto. A revised personality line-up will include the addition of the ever-popular Maie Pauts midday weekdays, following The boom Breakfast Show with Humble & Colleen, and Donny Osmond weeknights at 10pm. A multi-media campaign is set to build brand awareness and attract new listeners to the station that  'plays the songs that make you feel good.'

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Tags : boom 97.3, Toronto

PPM - 2009 December 14

TECHNICAL DIFFICULTIES

ASTRAL MEDIA RADIO WEBCAST PRESENTATION NOW AVAILABLE

Astral Media Radio apologizes to agencies, advertisers and media who attempted to tune into our live webcast on Friday, December 10th. Unfortunately, we were experiencing some technical difficulties. The review of the first currency PPM RADIO results in Toronto, Vancouver, Calgary and Edmonton (August 31st to November 29th, 2009) is available for viewing online: http://survey.astralmediaradio.ca.

 

The webcast compliments a series of Astral Media Radio’s popular web conferences. The recent webinar ‘Navigating and Negotiating in a PPM World’ broadcast live December 3rd is available via http://infoppm.astralmediaradio.ca. An explanation of the new math based on methodological changes; Astral Media Radio’s position on evaluating PPM data and agency questions answered.

 

And finally please visit the BBM At A Glance section of the website to access trending reports for the BBM Fall 2009 Survey release. 

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Tags : PPM Survey Results, Webcast

Industry - 2009 December 08

FALL 2009 - BBM CANADA DIARY-HARMONIZATION

CHECKLIST OF CHANGES TO DEMOGRAPHICS REPORTING

Fall 2009 BBM Survey Release is December 10th.
Here is a checklist to take note of the updated RADIO diary demographic profile information:
Education has been replaced by two questions "What was the highest level of education completed?" and "In the past 12 months have you attended school, college, CEGEP or university?" 
> Household Income - There is a new income break for total annual household income ($125,00 - $149,000), the top level is now $150,000 or more.
> Marital Status - Answer option 'engaged to be married' has been deleted.
> Non-Working Category - Previously respondent status of those employed or working less than 30 hours per week, now applies to 20 hours per week or less.

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Tags : BBM Diary, Demographics

Feature - 2009 December 01

OUAIS! LES GRANDES GUEULES RETURN TO NRJ

JANUARY 18, 2010 AT 3:00PM

Exuberant and unrestrained, seldom politically correct - Les Grandes Gueules are synonymous with Québécois humour.  The trio of José Gaudet, Mario Tessier and associate host Richard Turcotte return after a three year absence to once again dominate the afternoon drive across the 10-station NRJ network. After 15 years of incredible RADIO success, the multi-award winners capitalized on their popularity with the successful variety show 'Complices' already seen by more than 100,000 spectators.  Renewed energy to integrate new elements & characters in the show, there is much anticipation for them to be back behind the microphone. Get ready!

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Tags : Grandes Gueules, NRJ