Bell Media Radio Plus
Bell Media Radio Plus
PPM - 2009 March 12

ASTRAL MEDIA RADIO RESEARCH - EXCLUSIVE PRESENTATION

WEBCAST ANALYSIS OF LATEST MONTREAL RADIO PPM RESULTS

Replay broadcast... the 'live' webcast analysis that took place March 12th, is available online via survey.astralmedia.radio.ca. It is the third installment of live PPM Survey analysis webcasts presented by the Astral Media Radio Research team. Mike Mohammed, Marketing & Research Analyst, unveiled the BBM Canada's summary PPM data results for December 1, 2008 to March 1, 2009. Mike's presentation included a quick review of PPM and the Montreal radio landscape, followed by the results by daypart tuning and commercial market share for the Franco & Anglo markets. First results for the newly branded VIRGIN RADIO 96 (CJFM-FM) were very positive, the Montreal Anglo 18-49 market share increased from 29% to 32% and 25-54 secure at 27% from 26%, compared to the previous 13-week period September 1 to November 30, 2008.

Click here to download the presentation: [2nd PPM 13-Week Summary MTL] 

Reminder about the Astral Media Radio PPM Information capsules developed especially for advertisers, agencies and the communications industry. Topics include "Planning a radio campaign with PPM" and "PPM versus diaries", discover them or watch them again at infoppm.astralmediaradio.ca.  

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Tags : PPM Survey Results, Montreal, Webcast

Industry - 2009 March 06

RMB CRYSTAL AWARDS

COME FOR THE INSPIRATION. STAY FOR THE HARDWARE.

The RMB presents the prestigious Crystal Awards, Canada’s only awards show dedicated to excellence in Radio creative.  The Crystal Awards honour outstanding achievement in agency and station creative from across Canada, showcase innovation & celebrate creative from a broad range of industry sectors.  

Ten Exciting Categories, Ten Opportunities to Win - One Grand Prize of $10,000!  The 2009 Gala Luncheon held in conjunction with Canadian Music Week (CMW) takes place Thursday, March 12th at the Royal York in Toronto.  Last year the Platinum Award - $10,000 Best In Show Award went to DDB Canada for the Philips Canada 'Gardening / Decorating / Household Tips' campaign.

Tickets are still available and include entry to the 2009 Creative Summit - "From a leading roster of North American experts - hints, tips and ideas to boost radio commercial effectiveness." Speaker Dan Price, President, Oink ink Radio.  

More information from the RMB - 'Inspiration for Breakfast. Fame for Lunch.'

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Tags : RMB, Crystal Awards