Bell Media Radio Plus
Bell Media Radio Plus
Industry - 2010 November 30

EXTENSION OF ASTRAL RADIO TO MOBILE STREAMING

NEW APPLICATIONS TO DELIVER RICH DIGITAL CONTENT

Astral's Orbyt Media has reached an agreement with UBC Media Group to launch mobile streaming applications to extend the radio listener experience to top tier mobile devices. Scheduled to be introduced in early 2011, the rollout will involve the entire Astral Radio portfolio of 83 radio stations across Canada. In addition to live music streaming, functionality will include the ability for users to enter contests, share events via the social network of their choice, stream on-demand content and discover new music. The applications will provide exclusive content and allow for interactive participation between listeners and on-air personalities. The three year agreement will see future evolutions of the applications in keeping with individual station formats and branding.

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Tags : Astral Radio, Orbyt Media, Mobile Streaming, Digital

Industry - 2010 November 10

*UPDATE* : 2011 CRYSTAL AWARDS PROUDLY PRESENTED BY...

ASTRAL RADIO PLUS, CBS, CHUM RADIO SALES & TARGET BROADCAST SALES

Canada's only awards show dedicated exclusively to excellence in radio creative will be held Thursday March 10th, 2011 in Toronto. Four National Radio Sales Companies are working in partnership to maintain the tradition in place of the Radio Marketing Bureau (RMB) that closed effective August 31, 2010, to present the 46th Annual Crystal Awards.

The deadline for Creative Submissions has been extended to November 26th. 'Gold Winners' will all advance to compete for the ultimate "Best In Show" Platinum Award. This $10,000 Grand Prize automatically qualifies the winning entry to be submitted to the Cannes Lion Awards. Full details can be found at www.crystalawards.ca.  

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Tags : Crystal Awards

Feature - 2010 November 08

ASTRAL.COM : RE-DESIGNED TO REFLECT THE PASSION OF THE BRAND

SHOWCASE OF THE ASTRAL PORTFOLIO

Astral has launched its new corporate website that offers greater interactivity and targeted content about Astral's entire offering. Access to an overview of all of the media properties, including an interactive map in the Radio section featuring Astral Radio properties across the country. The site is also a resource for financial information, news updates and an overview of Astral's commitment to Canadian culture and local community involvement. astral.com

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Tags : Astral, Website, Brand