Bell Media Radio Plus
Bell Media Radio Plus
Industry - 2011 June 13

ASTRAL MEDIA RELEASES CORPORATE SOCIAL RESPONSIBILITY REPORT

2010/11 : MAJOR CULTURAL, COMMUNITY & ENVIRONMENTAL COMMITMENTS

The first annual report is available for download via http://www.astral.com/en/social-responsibility  An impressive overview of Astral's dedication to supporting Canadian culture through financial contributions to film, television and music. And the means to which Astral uses its media properties to increase public awareness of many causes: 'In 2010, this support represented a value of over $25 million, in addition to the more than $12 million donated by Astral listeners during three major radiothons benefiting some twenty children's hospitals across the country, the Quebec Breakfast Club and earthquake victims in Haiti."

"The 2,800 members of the Astral team are very proud to play a leading role in all of the communities we inform and entertain each day."

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Tags : Astral Media, Social Responsibility

Feature - 2011 June 11

VIRGIN RADIO HAS GONE MOBILE, OTHER BRANDS TO FOLLOW!

LAUNCH MAY 25 > 4.5 STAR RATING WITHIN THE FIRST WEEK

Currently available for download on iTunes, the Virgin Radio app provides music lovers with the ultimate mobile experience on the iPhone, iPad or iPod Touch devices. Rave reviews for the easy-to-use interface allowing users to gain access to live streaming for the Virgin Radio stations across Canada - Toronto, Montreal, Calgary, Edmonton and Vancouver. Features include playlist history, station blogs, contests, the ability to share music titles with friends, and purchase tracks from the iTunes store - all on-the-go. Within the first two weeks of the launch, the Virgin Application generated more than 60,000 downloads, climbing to the #1 spot of the iTunes Free Music Application category in Canada. Next brands to follow suite: Winnipeg's #1 Hit Music Station HOT 103 & the NRJ network.

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Tags : Astral Radio, Mobile Streaming, Virgin Radio