Bell Media Radio Plus
Bell Media Radio Plus
Press Releases - 2012 December 11

SEARS GREAT DAY - SATURDAY, DECEMBER 15TH

COAST-TO-COAST ASTRAL RADIO PROMOTION

Astral RadioPlus, in conjunction with Sears Canada is unveiling, today, the country's single largest ever radio/retail partnership promotion. Press Release

All of Astral's 84 radio stations across Canada are executing on on-air, online, on-site and mobile program in both official languages, rallying listeners behind Sears National Great Day, on Saturday, December 15, 2012.

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Tags : SEARS, Media Creativity, National Sales

Feature - 2012 December 03

NOEL C'EST ROUGE! CHRISTMAS IN QUEBEC IS ROUGE FM!

ROUGE CAFE ADVENT CALENDAR BRINGS HOLIDAY CHEER EVERYDAY

Tis the season for the Rouge FM radio network in Quebec. The Advent Calendar returns to Rouge Cafe; each day a virtual "present" is opened to reveal the select listener who is then contacted on-air. Participants who have shared their personal stories are the recipients of gifts from sponsors; partner 'Place Longueil', and even the generosity of listeners who pledge cash donations to help make Christmas brighter for those who need a lift for the holiday season. Contests in December: Marina's Exclusive Christmas Concert, "Ensemble pour Noel" : Air Canada & l'Auberge St-Gabriel sponsored 'Home for the Holidays'.    

Fall 2011 marked the first BBM Ratings release for the newly branded  Rouge FM network in August 2011. A year later, the BBM Diary Fall 2012 Survey results indicate 15% higher weekly AQH tuning by Females 25-54 combined markets: Drummondville, Ottawa-Gatineau, Quebec City, Rimouski, Saguenay, Sherbrooke & Trois-Rivieres (Mon-Sun 5a-1a). 107,3 Rouge FM Montreal Franco: +20% Increase CTRL AMA RO312 Summer 2012 vs. R0411 Fall 2011. 

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Tags : ROUGE fm, BBM Diary