Bell Media Radio Plus
Bell Media Radio Plus
Press Releases - 2010 October 25

EXPANSION INTO ATLANTIC CANADA

ASTRAL RADIO PLUS OPENS NATIONAL SALES OFFICE

A National Sales Office dedicated to servicing the broadcast and advertiser community of Atlantic Canada has officially opened in Halifax. Karen Fryer is leading Astral RadioPlus' expansion in this region having accepted the position of National Account Manager - Astral RadioPlus Halifax.
"Karen's years of experience both in Toronto and Halifax will prove invaluable to us in this venture. We are very lucky to be able to recruit such excellent talent." said Dean Rutherford, Vice President National Sales - Astral RadioPlus. Please feel free to contact her kfryer@astral.com or by phone 902-820-2640. Welcome Karen!

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Tags : Atlantic Sales Office, Astral RadioPlus

Feature - 2010 August 31

FALL 2010 RADIO PROGRAMMING

A NEW BROADCAST YEAR

Lots of notes to take to keep up on the ongoing radio programming updates announced for the new broadcast year. Rock Détente & NRJ Programming Launch details were revealed mid-August in Montreal. Rock Détente programming was "The result of extensive public consultations"; nearly 8000 people filled out an online survey on the station's musical and content. The NRJ launch party video capture the recharged enthusiasm of the celebrity on-air hosts; including the insanely popular Grandes Gueules "dancing". 2010/2011 NRJ Programming Guide (French).  Revitalized format for EZ Rock stations across markets with 97.5 EZ Rock in London, being the latest to announce the launch of  a "New Sound and New Look" geared to Females 25-44.

Astral Radio is currently in the process of migrating the websites of its 83 radio stations to a new interactive platform that allows for customized content for advertisers. Your Account Executive can answer all questions or e-mail us at sales@astralradioplus.com.

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Tags : Radio Programming, RockDetente, NRJ, 97.5 EZ Rock, Interactive

Resources - 2010 August 23

NEW RADIO FORMATS FOR THE 2010-11 BROADCAST YEAR

+ UPDATES TO STANDARD DEFINITIONS

BBM Canada Press Release outlines the description of the format categories for radio effective with the Fall 2010 Radio Survey. Included recommended changes to several existing groups to better distinguish format groupings and the addition of three new options: Classic Alternative, All News and Adult Album Alternative (AAA).

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Tags : Radio Formats, BBM

Press Releases - 2010 June 30

THE NEW VIBE OF CALGARY

98-5 VIRGIN RADIO - PREMIUM EXPERIENCE

Calgary's #1 Hit Music Station VIBE 98.5 joins the largest RADIO movement on the planet June 30th, when it becomes Canada's fifth Virgin Radio station. 98-5 Virgin Radio kicks up the Top 40 music format to deliver more excitement & energy of the premium Virgin Radio International brand experience.  Discover Virgin Radio Canada!

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Tags : 98-5 Virgin Radio, Calgary

Press Releases - 2010 May 27

THE ASTRAL BRAND

AMRS BECOMES ASTRAL RADIO PLUS

Astral has changed so it follows that our brand identity should capture the new and exciting attributes of the new Astral as one company with one vision. "Astral's unique culture of imagination, performance and integrity is powered by collaboration. We are passionate and join together to deliver intelligent, creative offerings to advertisers and consumers."  Visit the new corporate website to find out more about the new brand image and to view the multi-media launch campaign.

Astral Media Radio Sales has evolved into what is now Astral RadioPlus. The division rebranding better reflects that we are a solutions-oriented company, extending beyond our core competency of national radio sales.
Be sure to bookmark astralradioplus.com. And Astral Media Broadcast Sales as an integral extension of the Astral RadioPlus organization is now Astral RadioPlus Vancouver: astralradioplus.com/vancouver.

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Tags : Astral, Astral RadioPlus, Brand